Commercial

Commercial

LOUIS XIII Cognac

LOUIS XIII Cognac

LOUIS XIII Cognac

Overview

Overview

Overview

Award winning production company, Object & Animal, reached out for a high profile Remy Martin campaign showcasing the exquisite LOUIS XIII Coganc. The treatment called for extraordinary frozen-moments which needed to be carefully constructed and accentuated with visual effects. These beautifully art directed "genius moments" were filmed with a bold red laser passing through the setups.

Production

Production

This was a one day shoot with a quick turn around for all necessary post work. Serving as VFX Creative Director/Supervisor, I needed to solve for a floating astronaut, frozen rain and extending a practical laser captured on set. Visual effects included tracking/matchmove, 3d water, compositing, beauty work and rig removal.

Production

This was a one day shoot with a quick turn around for all necessary post work. Serving as VFX Creative Director/Supervisor, I needed to solve for a floating astronaut, frozen rain and extending a practical laser captured on set. Visual effects included tracking/matchmove, 3d water, compositing, beauty work and rig removal.

Floating In Space

For the astronaut vignette, we did not have access to any additional rigs or wire work. Instead, we simply shot plates, stabilized and time remapped the technocrane moves, and created the effect in comp. The camera was boomed up for the environment/set plate so that the paralax and angle would be accurate in the eventual final composition.

Practical Films Better

Some practical vignettes required standard vfx such as extending the laser to span the intended length, as well as plate cleanup and wire/rig removal. You can see for the ominous silhouettes against plexi, our trusted PAs stood in for the effect.

Matchmove Challenges

In one of the more technical setups, a matchmove was needed to place frozen rain droplets in space. This was challenging due to the low light setup, sweeping spotlight and shallow depth of field. A standard approach would be extracting any usable tracking features using high pass filters, as well as zero-weighted trackers to spatially place our cg rain. In this case, a 3d camera was simply pushed forward to mimic the techno crane, and an over-scanned render output was adjusted in comp.

credits

credits

credits

Client: Remy Martin

Production Co: Object & Animal

Director: Christine Yuan

Executive Producer: Emi Stewart

Design/Anim: BEMO

Design Director: Brandon Parvini

Dennis Shin

Dennis Shin

Dennis Shin

VFX Creative Director/Supe

VFX Artist

Post Producer